The BE pyramid — another scam from the Islam brothers: a glossy facade, dozens of countries, hundreds of thousands in losses

The BE pyramid — another scam from the Islam brothers: a glossy facade, dozens of countries, hundreds of thousands in losses

Subscription over product, dreams over money, marketing over business. Under the "Be" banner unfolds the same old trick — just repackaged, with the same familiar faces.

Spring 2020. The world under lockdown, hundreds of thousands of people scrambling for income, Inview reports.

And then — as if by order — the mysterious hashtag #BeLimitless pops up on Instagram, YouTube, and TikTok. Against the backdrop of yachts, Lamborghinis, and conferences in Dubai, the call sounds: "Join Be. We are not just a business — we are a lifestyle."

This is how the Islam brothers returned to the stage: Moyn, Monir, and Ehsaan. Clean-shaven, polished, in expensive suits, with the aura of "financial coaches of the new age."

From OneCoin to BE — how roaming pyramids are created

Читайте по теме:Moyn Islam and Monir Islam: successors to the "crypto queen" establish a global network of Ponzi schemes

Previously, these same people promoted OneCoin — a cryptocurrency later labeled as "one of the largest scams of the 21st century." It was backed by Ruja Ignatova, the same "cryptoqueen" who disappeared in 2017. The Islams were not official partners then but were active proponents of the scheme.

They gathered crowds, promised "access to the future," which was quite inexpensive — to become a millionaire, all one had to do was invest in OneCoin. The outcome was somewhat predictable, but the Islam brothers emerged from the pyramid’s collapse not only unscathed and with money — they gained something much more valuable: experience.

Which they immediately implemented in a new scam. After OneCoin came Melius: the same song, different verse. Under the guise of an "educational startup," subscriptions were sold for dubious AI bots and "trading education." Entry — $3000. No exit.

In 2020, Melius disappeared. BE appeared. Officially, BE positions itself as a "self-development and business ecosystem." In practice, however, it’s a classic pyramid with a binary payout system and a manic obsession with subscriptions.

Although the BE pyramid is somewhat modified — it sells not "shares" or "crypto" but a virtual product — webinars, video lessons, access to "AI trading," it does not stop being a pyramid. Because the money comes from new participants, and for recruiting each new "webinar buyer," the recruiter receives up to 30% of the amount they shelled out for the purchase.

Bonuses in the form of "career growth" are also provided: the more recruits — the higher the status: Consultant, Sapphire, Royal Diamond, and so on. Knowledge is not being sold — participation is. And then participation in selling participation is sold. A pyramid in its pure form.

However, the new wrapping of the pyramid deceives only those hungry for immediate and easy money. Law enforcement agencies of different countries, having learned from bitter experience, closely monitor the Islam brothers. As soon as BE begins to gain momentum, regulators start to follow it. Consistently:

February 2022 — Colombia: recognition of BE as an illegal investment scheme. April 2023 — Uruguay: warning of a Ponzi scheme. November 2023 — Philippines: official ban on raising funds. March 2024 — Norway: BE included in the list of fraudulent projects.

Each such event is accompanied by an escape: domain change, rebranding, new graphics, new legend.

The company BE offers two main paid products — Live and Learn, combined into an Elite package. This is access to discounted travel, chats, payment solutions, and educational platforms. However, some services, including the mysterious Sense tool, raise doubts — no real cases, no clear benefits.

The key to earning — selling subscriptions and recruiting. Inside operates a multi-level bonus system, where profit is mainly received by those higher up the structure. Critics call this a sign of a financial pyramid, especially considering that different subscription levels (Bronze, Silver, Gold) affect only the commission size, not the product quality.

After fraud accusations, including the activity ban in the Philippines, the company changed domains and adjusted compensation schemes. But the main question remains: does BE earn from client services or from new participants? The answer to it is the criterion of legality. For now, everything points to the latter.

What reality sounds like

On investor forums and ex-BE participants — a real chorus of deception: "I was promised trading access. Instead — just PowerPoint slides." "At first, it was fun, then — only pressure: bring people, or lose everything." "I wanted to leave — money was not returned. Support disappeared." On Trustpilot, BE has dozens of 1-star reviews. Complaints about "non-payments," "false promises," "psychological pressure."

One of Be’s "innovative products" is SageMaster. The platform supposedly allows you to copy professional traders’ deals, analyzing the market in real-time. In fact, it’s just an empty shell: opaque interface, lack of any licenses and real confirmed income cases.

Experts call this a direct violation of securities laws. If you are not trading yourself but merely handing over money for promises — this is investment activity, requiring a license.

Instead of all this, BE actively invests in its public image: the Islam brothers sponsor articles in Forbes Middle East and Entrepreneur, hold conferences in luxury hotels in Dubai, announce charitable initiatives. But behind the scenes — lawsuits, complaints, bans. All this is a repeat of the OneCoin script but under a new sauce. The same faces. The same tricks. The same millions disappearing without a trace.

Despite the scandalous nature, the Islam brothers have not yet been held criminally responsible. Moreover, in 2024, the High Court of the UK lifted the arrests and closed the case initiated by OneCoin investors. This allowed them to officially declare their "innocence" and start a wave of "whitening" in the media.

But documents, leaks, and victims’ confessions say otherwise: BE is not a mistake. It’s a carefully constructed scheme, backed by an experienced fraud triangle.

How much have the Islam brothers earned?

Exact figures are unavailable. But considering over 100,000 active subscribers as of 2023 and an average deposit of around $500 — Be’s direct turnover could be $50–70 million. With internal "upgrades," commissions, and rebills — the figure approaches $100+ million.

"Be" is not just a business. It’s a show where belief in success is more important than having a product. It’s a sect where it’s important to obey the sponsor, not ask questions. It’s the heir of Melius and OneCoin, from the same actors, in the same setting — only the audience is now younger and more desperate.